Why Most Bloggers Never See Their Blogs As a Business

Two bloggers, Martins and Smith were walking on the road and the following dialogue ensued:Martins: Smith, how do you consider blogging?Smith: Well, I think blogging is a big businessMartins: Blogging, a big business? How?Smith: Because it is run like any other businessMartins: Don’t you think other businesses are different from blogging?Smith: How do you mean?Martins: Other businesses are operated by real businessmen while blogging is operated by bloggersSmith: Oh! I see! But what makes a business?Martins: Businesses involve investment and they generate profits tooSmith: Really?Martins: Yes!Smith: Don’t you invest time, money and intellectuality into blogging?Martins: Yes, we doSmith: Don’t blogs generate incomes from AdSense, advertisement, affiliate sales, sponsored posts and links, flipping, membership, etc?Martins: They doSmith: Then how are blogs different from other businesses?Martins: Hmmmmmmm! I never considered these questions before. I thought only those businesses with a tag are qualified to be called a business.Smith: Anything that involves investment of any kind and then yield profits is a businessMartins: Oh, I see! Thanks for the clarification. I will start taking my blog as a business from now henceforth.Are you still in doubt?Do you still wonder if your blog is a business? Did you start your blog as a past time? Did you build your blog because you just wanted to share your thoughts with the world? A lot of people started for one reason or the other – share thoughts, update personal album, promote business brand, sell products, solve people’s problems, provide tutorials, etc. So everybody actually started with a dream, and each person’s dream could be different from the next person’s.However, some of these dreams get modified as time goes by. New ideas crop up and get integrated into the dreams. Those who started with the purpose of sharing their thoughts, updating their albums, providing tutorials or solving problems begin to see why they should add a little way of making money so as to keep maintaining their blogs or take care of other personal needs.What makes blogging a business?The following characteristics make blogging a business; and if your blog has any of them, then you should consider it for what it is – business:Generates Income: Businesses generally generate incomes for their owners. Income could come from selling products on your site (profits), earnings from advertisements, membership fees, consultancy, etc. So if your blog gets money from any of these channels, your blog is a business.It’s an investment: Business involves financial investment in order to get make profit or interest. Wikipedia defines investment this way, investment is putting money into an asset with the expectation of capital appreciation, dividends, and/or interest earningIn other words, your blog is an investment because you are paying for web hosting, website design/development, templates, plugins, special scripts, webmaster services, etc, with the intent to make some gains either in the immediate or in future. Apart from investing money, you are also investing your time on a very serious note. Hope you agree with me on this?Employment generation: Employment generated by blogs is a two-fold thing. The blog owner is gainfully employed, and secondly, he employs writers or maintenance engineers to keep things moving smoothly on the blog. To be able to create employment, you are either a businessman or government.Retirement plan: A good business helps to secure the future of the owner. Good businesses are assets for the owners to lean on during their pension years. Blogging also provides that security if it is well handled and given the necessary attention it requires.Similarities between blogging and other businessesWhen it comes to business, there are a few distinguishable types of businesses that readily come to mind, and they include the following:1. Sole proprietorship: This is the type of business that is owned and managed by one person. Decisions making is done alone, and the death of the owner could also mean the death of the business. Most blogs are similar to the sole proprietorship kind of business in that the blogger runs his blog alone. He takes decisions alone, expands slowly and he’s a jack of all trade.2. Partnership: Partnership business involves two or more persons coming together to do business. While conventional businesses can operate on a partnership level, blogging can also be a partnership investment. A good example of partnership blog is the LeapZone Strategies where Isabelle Mercier Turcotte and Margarita Romano have been working together since 1996. Of course they both invest their moneys and also share profits and loses together.Other forms of business exist but we are okay with just these two. At least they have helped us to make our similarities. Now that we have seen the different types of businesses, that takes us to the next point.Why then do blogging businesses fail?Before now, some of us were not seeing blogging as a business. But now that we know, it is good to understand why a lot of blogging businesses fail. You don’t know some blogs fail? Well, they do, really! The nagging question that needs an urgent answer is why do blogging businesses fail?1. Failure to invest: One of the things I talked about earlier concerning business is that business requires investment (both finance, time, intellectuality, etc). Unfortunately, a lot of bloggers who are hoping to make money with their blogs are not investing real money to raise the standard of their blogs in order to make them marketable. Relying on freebies to run your blog in all aspects would at best make your blog a dumping ground for substandard materials.2. Lack of focus: Failing to focus on one’s dream or niche is one of the greatest reasons why a lot of bloggers fail to make it in their businesses. It has happened to me in the past. When I started my blog in 2009, it was pulling traffic and growing by the day. Suddenly I lost focus and began to pursue other dreams. That blog eventually paid the price of my loss of focus.3. Not driven by ambition: If you are not ambitious enough as a blogger, it would be difficult for you to succeed in your blogging business.”There’s no luck in business. There’s only drive, determination, and more drive.” -Sophie Kinsella, Shopaholic Takes Manhattan”To become successful, one must put themselves in the paths of giants!” – Lillian CauldwellThe moment some bloggers attain a particular height, they feel they have arrived and there is no more need to improve or grow. The zeal to add more flavor, innovation and new features is simply not there anymore.4. Neglecting your customers: Customers are the real gem of every business and they must be treated with care and love. Unfortunately, a lot of business owners do not realize that their sustenance is ensured by the patronage of their customers. They simply treat their customers with disdain.”It is not the employer who pays the wages. Employers only handle the money. It is the customer who pays the wages.” – Henry Ford”If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.” – Jeff Bezos, CEO Amazon.com”Quality in a service or product is not what you put into it. It is what the client or customer gets out of it.” – Peter DruckerMy word of adviceWe live in a world of intense competition, and only those who are willing to go the extra mile to do what others are not willing to do actually make it. As a blogger and a businessman, for you to succeed in your niche, you need to add the following to your portfolio:Invest in your business: Stop depending on freebies to run your business. The fact there are freebies and still there are paid versions of the same product is enough to convince you that freebies and paid products are never the same. In as much as you would need some freebies, you need also to invest real more to add some cutting edge to your business.Remain focused: If you chase two rats at the same time, you are going to end up getting none. Once you have a dream, make sure to pursue it to a logical end. Don’t get unnecessarily distracted along the way. Distraction and lack of focus are dream killers, and so they must be eliminated at all cost.Be driven by ambition: Don’t just go into any business because others are there. You must have the ambition and enough hunger to succeed in your chosen niche. If the ambition is strong enough, adequate energy would be released to help accomplish your dream.Treat your customers like gold: Yes, you heard me well! Your customers don’t deserve anything less. They pay the bills, and if they withdraw their patronage, you are nowhere. One satisfied customer brings 20 more; but one dissatisfied customer chases away 100 more. Do you agree with me?ConclusionBlogging is a business and needs to be treated as such. Stop treating it with levity because your future could largely depend on it. If you want your blogging business to prosper, you must be willing to invest money, time and intellectuality into it. Freebies alone can never give you the best in your business. Remember that you don’t pay the bills, the customers do. So never treat your customers shabbily because they are the reason you are still in business.Well, I would love to hear from you. Share your contributions or leave a question. Was this article helpful to you in some ways? Then remember to share it with your friends.

Tips for Student Loan Repayment

College and other higher education options is an expensive cost. In order to attend a school of higher learning, most students will require a loan. Since added stress can make school hard to concentrate in, the student loan repayment plans can be much easier to deal with than others. Repayment is usually not required until months after you are out of school. Students also tend to get a much better interest rate with a student loan than with other loans. The federal government will also work with the student on a loan settlement if things get too hard to handle. These all combine to make for good loan repayment plans.The best thing about student loan repayment plans is that they generally don’t require repayment until after the student has left school. This includes leaving the school early as well as fully graduating. Since the government is taking a chance on the education of a student, they are figuring that the student is serious about their education and wish to finish their entire schooling. School can be stressful as it is, and most students don’t earn a lot of money while attending school. So the repayment plans allow the student to not have to worry about paying back the money borrowed until they have the chance to look for a good job. Nothing is required during the time attending school.Another good thing about student loan repayment is that the interest rate is generally better than most other forms of loan. The federal government knows that in order to boost the economy, payments for student loans has to be within the reasonable ability of the student to pay it back. By using the lowest interest rate possible, the student will have a greater chance of being able to pay it back with ease. This is a perfect win-win situation since the government still makes enough money to justify loaning the money, while the student is able to save enough money to make the loan an attractive option for completing school.Student loan repayment allows for a loan settlement option, if things seem to get too difficult to handle. The loan can still be difficult to get control of, even with its superior options. Even people with the best intents, who are in a better position, can find repaying a loan tough. So the government allows for the option to settle the loan. What this means is that after being late for a certain amount of time, the student can offer to pay off the entire loan at a reduced rate. This is normally about 20-30% of the original amount of the loan. This will make the student’s credit rating go down a bit, but it will complete the student loan repayment process.When deciding to continue with higher education, it may be a good idea to look into the options available for student loan repayment plans. Payment usually isn’t required to begin until several months after the student completes school. The interest rate for a student loan is usually much lower than most other types of loans. If things get too hard to handle, the government will normally work with the student in order to agree on a loan settlement. These all combine to make the option of securing a student loan repayment plan a very attractive idea.

What Are the Benefits of Binary Options Trading?

Even though trading binary options can present some sort of risks, it is considered as the less risky way of trading where earning high return is very fast.Risks of Binary OptionsWhile speaking of online trading, the trader is given the possibility to start trading with a minimum amount of money of $10 according to the trading tool chosen. The binary options risk is reduced as it gives the opportunity to the trader to invest as little as he can afford to lose. Furthermore, the brokerage platform usually clearly indicates to the traders the exact amount they have the possibility to win and the amount they will lose, prior to the investment that made. If the return or the potential loss prediction do not suit the trader, the latter will have the opportunity to change his investment to a smaller or greater amount.Therefore, binary options trading give the opportunity to traders to evaluate the risks before they invest their money, which is a feature that other forms of financial trading do not provide. No matter how much the financial market moves, the trader will always be aware of his potential losses.Online Trading InvestmentBinary trading is becoming increasingly popular among traders all over the internet. This popularity is due to the completely different way of trading they offer. Moreover, the traders have the ability to monitor their online trading investment by trading the amount of money they want. This way of trading accepts a minimum investment of $10 per trades, making the online trades very affordable according to the trading tool chosen. Furthermore, Binary Options offer a wide range of financial assets to invest in such as Forex, commodities and stocks.
Forex – Which describes changes in foreign currencies such as USD, EUR and AUD
Commodities – Metals such as Gold and Silver, Oil and several more
Stocks – These are huge companies such as Google and Apple which are available in the asset list.
Fast ReturnsNowadays traders engaging on binary options platform, want to generate high profits in a relatively short period of time. Compared to other traditional financial trading methods, options trading generates a very fast return. It offers the opportunity to have a profit margin up to 85% from the initial investment made. The expiry times available on the trading platforms is relatively short depending on the trading tool chosen. For example, when using the Speed Option tool, the expiry time usually stand between thirty to three hundred seconds. On the other side, traditional trading is held for longer period of time and can go up to many years in some cases. The opportunity to trade rapidly on financial markets combined with the potential of earning high returns is one of the most attractive feature of binary options trading. If a trader succeeds to chain a few winning trades, he can make a substantial profit in less than two hours.Is Binary Options Easy?In order to speed up the process from the initial investment to the first trade, brokers have ensured that trading binary options are as simple as possible. Besides, there are only a few steps involved between the signing up to a platform stage and choosing the financial asset the trader will choose to invest on. Those steps also include the choice of the amount the investor wants to trade, the selection of the asset he wants to trade with and the direction he thinks the market will move by the end of the expiry time. The trader gets through all these stages in only a few clicks making binary option very easy.Furthermore, the profit or loss the investors will encounter will depend upon the fluctuations of the value of the asset. If a trader believes the market is rising, he would place a “call.” Whereas if the trader believes the market is falling, he would invest on a “put” option. In order to ensure that a “call” option is profitable, the closing price should be greater than the strike price at the expiry time. Accordingly, for a “put” to be profitable, the price must be below the strike price at the expiry time.Trading AccessibilityAs most of the trading platforms are web-based, they can be accessed everywhere without any downloads as long as the trader has an internet connection. This availability makes it easy for the traders to regularly and conveniently check their options and monitor the financial market on a 24/7 basis. Besides, as the platform offers the access to international markets, traders can constantly keep trading at any time of the day. Moreover, the web-based platforms are now available on desktop computers as well as laptops, tablets and mobile phones which increase the trading access. The mobile application is very popular and is compatible with both Android and IOS software.Trading binary options is the new trend nowadays. This growing popularity and notoriety in some isolated cases came from the fact that it is quite simple to get embark on this adventure that it is widely available. In order to avoid being on the wrong side of the road, the trader should, first of all, make thorough research in order to choose the most reliable brokerage firm. While speaking of binary option trading, the choice of the service provider is the hardest step for two reasons. The first one is because there is a vast amount of options trading firms and the second reason is that not all of them are regulated and will respect their promise. Therefore, this crucial choice will determine the whole journey of the trader. Once this step done, it is advised whether you are and experienced trader or not to carry out some research about the financial market and to wisely use the educational tools the platform you have chosen gave to you.

Are You Choosing the Right Stock Market Advisory Company

What do you do if you want to learn driving a car? You will try to find an expert teacher, isn’t it? You do not want to avail the services of a novice individual to help you out, but a professional person can provide you the vital tips and most importantly guide you efficiently. Similarly, when it comes to investing in the stock market for the first time, you require a knowledgeable advice to attain your financial goals and get profitable returns.

If you are a beginner, then it is quite obvious that you may be having no information about the process of buying the right shares in the market. In such a situation, getting the right tips from an experienced financial advisor or a registered advisory company will truly prove to be a great blessing in disguise. However, there are some of the important things that have to be kept in mind while choosing the top stock market advisory company, which are as follows:

How much assistance do you actually require?

Before you make up your mind to hire an advisor, it is imperative that you must first decide about the kind of service you require from them. You may need their help at the beginning or during the time of any issues. This is because an advisor has to formulate a map according to your requirements. Hence, it is suggested to ascertain your needs first and then take further action.

Choose a top ranked advisory company

It is a very important point that has to be taken into the consideration. Availing services of the well known advisory company or a financial advisor is an absolute necessity. Make it a point to carry out a proper background or research work about the company. Check out their credentials, reputation, experience, etc before hiring them.

Asking for a sample financial plan initially makes sense

When hiring a financial advisor, then do not forget to ask for sample plan first. It is imperative to note that there is no such thing called the perfect plan. A sample plan will help you to determine whether an advisory company is actually making sense according your requirements or not.

Conclusion

The financial planners or advisory companies can really turn out to be the greatest asset for you if you choose the best one. They are just like the professional sailors who can help you out to sail through stock investment related problems quite efficiently.

Deepak is a financial advisor who likes to provide quality tips to the people facing any issues with regard to investing in the stock market. He likes to keep himself updated about the stock market by reading articles, news and blogs, etc.

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